ATHENA Entrepreneurship logoCertified by MCC MRF Innovation Park

Shape the Future.
Play the Startup Game.

A premium Startup course where kids and teens learn to build real ventures through immersive, game-based learning.

100% Gamified Teaching

Every core concept is taught through play.

From idea validation to unit economics, customer discovery to pricing strategy — students master the fundamentals of business entirely through interactive classroom games, simulations, and challenges. No lectures. Just learning by doing.

7mo
Full Journey
Multiple
Demonstrations
The ATHENA Method

A seven-month journey from spark to startup.

Phase 101

1-Week Crashcourse

ATHENA: Odysseus

A fast-paced introduction to entrepreneurial thinking. Students brainstorm, pitch, and explore the mindset of a founder through rapid ideation games.

Phase 202

3-Month MVP & Business Model

ATHENA: Daedalus

A deep dive into building a minimum viable product, customer discovery, and structured workbook logs that track every learning milestone.

Phase 303

3-Month Scale & Pitch Prep

ATHENA: Nike

Branding, marketing, and sales come together with intense Hackathon and Demo Day preparation to deliver a confident, investor-ready pitch.

ATHENA: Odysseus

Our intensive 6-day hands-on curriculum architecture mapped day-by-day.

Day 1

The Team

Self-awareness, Energy Mapping, The 4Hs Matrix self-organization, High-stakes Character Traits Auction, and Survival simulation.

Day 2

The Problem

Complaint listing, narrowing down the problem, writing a problem statement, and discovering the ideal customer profile.

Day 3

The Idea

Shattering creative limits with the 'Worst Possible Idea' challenge, brainstorming, and the SCAMPER framework.

Day 4

The Product

Evolving core ideas through an intensive Reverse Shark Tank and prompt-to-website engineering.

Day 5

The Business

Learning about 8 business frameworks, making a business model canvas and real-world micro-investor calling.

Day 6

The Pitch

The 60-Second Arena, simple pitching, and defending a 10-slide deck to officials.

ATHENA: Daedalus & ATHENA: Nike

A six-month journey from first idea to Demo Day.

Gamified modules across 2 phases, taking young founders from spotting a real problem all the way to pitching investors.

Months 1–3

Discover & Validate

  • Problem Discovery & Validation
  • Customer Discovery
  • Idea to Solution
  • MVP Design
Months 1–3

Build the Business

  • Product Development
  • Business Fundamentals
  • Business Model Canvas
  • Business Plan
Months 4–6

Brand, Market & Sell

  • Branding & Identity
  • Marketing
  • Sales
  • Pitching Strategy
Months 4–6

Strategy & Launch

  • Hackathon Prep
  • Startup Strategy
  • Funding & Investors
  • Demo Day
Founder of ATHENA Entrepreneurship
About & Founder

At ATHENA Entrepreneurship we don't just teach students how to think. We teach them how to create.

“ATHENA Entrepreneurship believes that confidence is key. When a child learns to build, sell, and lead, they carry that confidence into everything they do. Upon completion of our courses, our students will be ready to build the future.”

ATHENA Entrepreneurship focuses on a play-first curriculum, adapted from design thinking frameworks. It is certified by the MCC MRF Innovation Park. Our mission is simple: give the next generation a real, joyful head start in building the future.

Lekhaa MeenakshiSundaram

Founder

Ready to Start Your Journey?

Gain access to our exclusive digital classroom, worksheets, and interactive tools.

Student Success

"The entrepreneurship workshop at MCC provided valuable insights into business planning, innovation, and leadership. The practical activities helped me understand how to identify opportunities and build successful ventures—it was an inspiring learning opportunity."

— Varunkumar, Sriniketan Patasala

"I had a great time working on our website, Tickd. The sessions were fun, easy to understand, and taught me so much about identifying problems and creating real solutions. I am so glad I had the opportunity to be a part of it."

— Aaron John, Christwood School

Questions

Frequently Asked Questions

Everything you need to know about joining ATHENA Entrepreneurship.

Get in Touch

Ready to play the startup game?

Tell us about your young entrepreneur and we'll reach out with enrollment details and upcoming cohort dates.

📞+91 95000 52371